Several studies recently emerged that give us an idea of what and how much we drank last year. The results indicate that consumers adjusted their drinking habits in a post-pandemic environment.
In a United Wine & Grape Symposium report, the number of regular drinkers decreased since 2015 from 37 percent to 35 percent. However, consumers didn’t lower the cost of their wines, as you would expect in inflationary time. They just drank less, which could be a result of going out to restaurants much less.